Definition
Non-GAAP segment profitability measure – A company-defined segment-level profit figure, similar to Adjusted EBITDA» but excluding amortization only (not depreciation), plus add-backs such as share-based compensation, impairment of goodwill, and one-time regulatory fines. Alibaba uses this as its primary segment-performance measure, reported per segment rather than only at the consolidated level - useful for comparing segment trends over time, but the specific add-back list is company-defined and excludes real costs (like goodwill writedowns) that still reduce a segment's fully-loaded profitability. Found In: Segment reporting (non-IFRS/non-GAAP reconciliation)