Definition
Gross Transaction Value – Meituan's own name for the same underlying concept as GMV»: the total value of orders/transactions flowing through a given segment (food delivery, in-store, hotel & travel), before the take rate» is applied. A company-specific label worth knowing so it isn't mistaken for a directly comparable GMV figure from a peer that scopes or defines the underlying volume differently. Found In: Operating metrics disclosure (not a financial-statement line item)